Don’t talk. Do.

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A few weeks ago, I was invited to talk at “This Happened” in Hamburg, where great creatives usually present their work.

I actually wondered why I was invited. I am not a creative. I have not done anything on my own. Of course, I could show one of the projects that we did at Swipe.

But I thought I should talk about something else. “This Happened” is about stuff great people did—ideas they had and worked on to make them happen.

To get to the point where you can say “This happened,” it needs action; it needs “make your idea happen.” And this is what I wanted to talk about.

I wanted to motivate people actually to start executing their ideas instead of just talking about them. Having ideas is easy, but executing an idea is much harder than just having it. You might fail, but you have to learn and move on.

I talked about a few of the things I did. About having ideas, getting it wrong, failing, learning from it, and moving forward… My talk was video-taped, and if you are interested, you can watch it here (sadly, only in German).

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